A career in Photography blends both artistic and technical acumen, and like most other arts, needs practice and perseverance. Photographers produce and preserve images that paint a picture, tell a story, or record an event. With the rapid growth of communication networks, explosion of the advertising sector and media communications as well as fashion boom, digital photography has become the modern version of this art form.
Photographers
• Specialize in Photojournalism, Commercial photography, Advertising, Fashion, Food display, Industrial photography Wildlife photography, Aerial photography, Scientific photography
Photojournalists
• Work for newspapers and news magazines who commission them to provide photographs of newsworthy events, things and situations
• They combine an ability to find and record dramatic action with photographic talent.
• Use agility, good observation and alertness to get the best pictures
Commercial photography
• Click photographs for firms dealing with merchandize, exteriors and interiors, machinery and fashions to be used in advertising and selling
• Use a variety of cameras, lights, props etc
Fashion photography
• Cater to a variety of clients: fashion houses, designers, portfolios for models, fashion journals and newspapers
• Fashion photographers are aware of styles, moods and fashion trends
• They work in the studio as well as on locations
Food photography
• Work for food manufacturers, hotels and restaurants, exporters, dairy and ice-cream companies
• Click pictures either in a studio with an attached kitchen or in hotels for exclusive shots
Industrial photography
• Click photographs of workers on the job, machinery, industrial layout, prominent places in the industry etc. for use in company publications or for ad campaigns
• They have knowledge of the industry as well as its equipment
Wildlife photographers
• Click pictures of nature, wildlife, birds, and their habitats
• They have keen observation, patience, an eye for interesting details and love for adventure
• Wait for hours to catch the animals in the right mood and pose
• Work in sanctuaries, forests and reserves
Aerial photography
• Take aerial photographs of places, buildings, landscapes, terrains during natural disasters, war, or under similar situations from aircrafts in flight for use in news, business, industrial, scientific or military purposes
Scientific photography
• Prepare photographic illustrations and documentation for scientific publications and research reports
• The chief areas scientific photographers cover are engineering, aerodynamics, medicine, biology or chemistry
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Employment Opportunities for Photographer:
Photographers work with:
• Magazine and newspaper publishers
• With commercial photographers
• In their own studio
• Press & publishing houses
• Food product industries
• With food stylists
• Ad agencies
• Industries, medical institutes
• NGOs
• World organisations
• As freelancers
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How to become Photographer?
Path 1:
• Std XII
Stream: Any
• Graduation
Bachelor of Applied Art(Photography)or
(NID)*
• Goal
Photographer
*National Institute of Design, Indian Institute of Mass Communication, New Delhi, Mass Communication Research Centre, Jamia Millia Islamia, India International Photographic Council, 12 Modern School, Barakhamba Road, New Delhi offer basic courses in Photography
Apprenticeship with a renowned photographer is also an option for training.
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Median Pay Scale / salary of Photographer :
59 Thousand to 5.92 Lakhs per annum
Top Photographer Colleges in India:
• University Of Delhi
• Asian Academy Of Film & Television
• Jamia Millia Islamia
• Savitribai Phule Pune University
• Jawaharlal Nehru University (jnu)
• Symbiosis Institute Of Media And Communication
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